Many people buy and wear clothing from prestigious brands as a way to express and distinguish themselves. However, a new study from the University of Missouri has found that people who are more sensitive to how others perceive them are actually more likely to avoid clothing with large logos, even if the clothing is from a prestigious brand. Eunjin Kim, a doctoral candidate in the MU School of Journalism, says it is important for companies to understand this brand avoidance behavior when marketing their products to consumers.
Culture
Personal information taken from social media, blogs, page views and so on are used to detect disease outbreaks, however, does this violate our privacy, consent and trust?
Dr. Effy Vayena from the University of Zurich and colleagues map the numerous ethical challenges confronting digital disease detection (DDD) and propose a framework to address the questions.
Despite claims by each side that they have some special reverence for science and reason, both liberals and conservatives can be biased against science that doesn't align with their political views.
A new study found that people from both the left and right expressed less trust in science when they were presented with facts that challenged specific politicized issues.
For conservatives, climate change and evolution were the issues that led them to lose some trust in science. For liberals, it was hydraulic fracturing (fracking) and nuclear power.
By Paul Webster, Teaching Associate in History at Cardiff University
A barrier to increased human papillomavirus (HPV) vaccination has been the concern that it may promote unsafe sexual activity, but a new study of adolescent girls finds that HPV vaccination was not associated with increases in sexually transmitted infections (STIs).
Insecure? Craving attention and needing to feel good about yourself? Chances are Facebook is your friend.
A new study suggests that people who are generally insecure in their relationships are more actively engaged on the social media site - frequently posting on walls, commenting, updating their status or "liking" something - in hopes of getting attention.
In two surveys of nearly 600 people ages 18-83, researchers at Union College asked participants about their tendencies in close relationships and their Facebook habits.
Don't go chomping on a handful of chili peppers just yet, but there may be help for hopeful dieters in those fiery little Native American fruits.
When something is rare, it's alluring--true whether you're talking about precious gemstones or a pristine edition of the first issue of Action Comics (which introduced Superman). And psychologists have long known that if you can make a consumer good more desirable by making it appear rare.
Jack-in-the-Box hamburgers once had a terrible reputation for quality and foodborne illnesses. The chairman of the BP oil company once whined that he wanted his life back after his company gushed oil across the Gulf of Mexico. Yet both companies are doing fine now.
Though the old staple in business is that 'it takes 5 years of work to win a customer back if you lose them due to quality or service', and that remains true, scandals involving bosses of major firms don't have long-term negative impact on share prices. They can even lead to better performance.
On Dec. 26, 2013, a two-year-old boy living in the Guinean village of Meliandou, Guéckédou Prefecture was stricken with a rare disease, caused by the filament-shaped Ebola virus.
The child is believed to be the first case in what soon became a flood-tide of contagion, ravaging the West African countries of Guinea, Sierra Leone and Liberia, infecting, according to the World Health Organization, over 21,000 cases as of Jan. 21, with nearly 9000 confirmed deaths--the actual toll likely much higher.
"Primitive humans were likely forced to bet on whether or not they could find a better mate," said Chris Adami, MSU professor of microbiology and molecular genetics and co-author of the paper.
"They could either choose to mate with the first, potentially inferior, companion and risk inferior offspring, or they could wait for Mr. or Ms. Perfect to come around," he said. "If they chose to wait, they risk never mating."
Illinois girls are only half as interested in Science, Technology, Engineering and Math (STEM) fields despite spending efforts to encourage participation.
Rising individualism in the United States over the last 150 years is mainly associated with a societal shift toward more white-collar occupations, according to new research published in Psychological Science, a journal of the Association for Psychological Science.
A new study suggests college-educated cops are dissatisfied with the job, have negative views of their supervisors and don't necessarily favor community policing, a strategy aimed partly at reducing the number of deadly police-citizen incidents dominating the headlines.
But William Terrill, a Michigan State University criminologist and co-author of the study on police attitudes, said the findings tell only part of the story. In past research on police behavior, Terrill found college-educated officers are less likely to use force on citizens.